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Jockey makes you look brighter!

Category: Mens underwear June 15th, 2009
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Good news for those who love Jockey Y-front brief design! The company is celebrating the 75th anniversary of the world’s number-one Y-front by offering bold men to try bright colors in their underwear!


The Jockey Y-Front brief was invented in 1935 and soon became Cooper Underwears (now known as Jockey International) hottest item. This was an important innovation in the history of underwear.


The Y-Front brief got so popular due to the great support it provided for wearers. The support comes, as producers explain, from the seams that run up the front of each leg.


You might know that in the exciting 60’s vivid hues for underwear became top popular in Europe and it was Jockey who brought color to their “cool” Y-Front men’s underwear to America! Since then on more traditional tints were used including grey, white and black.

Nowadays the designs remain the same but the company has decided to bring bright colors into fashion again. So, Retro Y-Front briefs in a limited-edition selection of colors – Pistachio, Ginger, Powder Pink and Azure – are available from the company website until August for the price starting from £8. Discounts of 10%, 15% and 20% are possible when you order 2, 4 and 6 items or more of this product.


Manufacturer promises the wearer ultimate comfort and fit. The briefs come in frosted, ziplocked polypackets, which look great to be a gift presentation!

If you like the idea and want to make your underwear a bit more interesting go for Retro Y-Front briefs!



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One Response to “Jockey makes you look brighter!”
  1. Jenny Says:

    somehow came across your blog while browsing for a article for a class, but I have to say I’m happy I found it …will definately subscribe sometime.

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