2(x)ist shapewear collection for men
Famous lingerie brand 2(x)ist introduces their revolutionary FORM shapewear collection for men this month.
The new pieces are available at select retailers including online ones like Freshpair.com, Barenecessities.com, HisRoom.com, Saks.com, Bloomingdales.com and store retailers like Saks Dept Store and Contour Pouch, UndershirtGuy.com reported exclusively.
According to Jason Scarlatti, Creative Director for 2(x)ist, the FORM collection focuses on underwear styled shapewear instead of popular shapewear tops. Briefs and trunks (selling at apprx. $18.00 and $24.00, respectively) are supplied with a waistband that helps “turn lovehandles into abs.”
Moreover, the company’s goal was to create an affordable collection for the lingerie market.
The first concept waistbands became available in late July and the rest of the collection are available this month.