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    It’s no secret that a famous and easily recognizable face is the key to a successful ad campaign. Big budget lingerie brands are eager to hire most beautiful Hollywood actors and actresses to cover their advertisement campaigns and speak on behalf of the brand. And believe me, it’s money’s worth.

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    Every year Victoria’s Secret make a fabulous super-expensive bra for the Autumn Lingeire show. Last year Gisele Bundchen was honored to wear a perfect lingerie invention but this year it’s Marisa Miller who’s been chosen for the mission.

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    Constant wearing of an ill-fitting bra can cause something more than just discomfort and back and shoulder pains. If you always feel some discomfort and tightness from your bra, or notice little red marks on your skin after taking a bra off, there’s a certain problem and the least you can do to make things right is to buy a well-fitting bra and try to wear a bra as less as possible, especially do not wear a bra to bed.

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S/S 2010 lingerie must-have – conical bra

The 1950s style is officially back! According to lingerie market experts and judging by the sales, next spring/summer season is all about conical bras that were first presented by Jane Russell and Marilyn Monroe in early 1950s.
This trend has been neglected for quite a long time and was only revived for a while in 1980s. [...]

Celebrities love corsets

Nowadays it’s hard to find a lingerie collection without a couple of corsets or corset and panty sets. Corsets do look sexy.

Corsets were invented in France in the 16th century and were originally quilted waistcoats, worn by French women as an alternative to stiff corsets or stays.
They were only quilted linen, laced in the front, [...]

Bloomers in fashion???

There is fashion for everything: for clothes, shoes, cars, etc. No wonder lingerie fashion also exists. Few people know how lingerie fashion developed over the years. But what is obvious is that as time passed lingerie became smaller and now it can be even described as “tiny”.
It’s probably hard to believe but some time ago [...]

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S/S 2010 lingerie must-have – conical bra

Category: Sexy lingerie November 4th, 2009

marilyn-monroe-pointy-bra-comeback

The 1950s style is officially back! According to market experts and judging by the sales, next spring/summer season is all about conical bras that were first presented by Jane Russell and in early 1950s.

This trend has been neglected for quite a long time and was only revived for a while in 1980s. ’s infamous cone is a vivid example of the renaissance.

madonna-cone-bra

Anyway, the trend is back to store racks after fashion extravagances like Jean Paul Gaultier and Dolce & Gabbana used the coned shaped bras in their latest Spring/Summer 2010 collections, though as a part of outerwear, this time.

Even though now it’s absolutely ok to wear a as a piece of outerwear these days (thinking Lady GaGa), sales of conical bras as a piece of witness an obvious boost, too.

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Celebrities love corsets

Category: Celebrity in lingerie September 6th, 2009

Nowadays it’s hard to find a collection without a couple of corsets or and panty sets. Corsets do look sexy.

jennifer love hewitt corset fhm germany september 2009

Corsets were invented in France in the 16th century and were originally quilted waistcoats, worn by French women as an alternative to stiff corsets or stays.

They were only quilted linen, laced in the front, and un-boned. This garment was worn on informal occasions, while stays were worn for court dress. By the end of the century stays fell out of fashion and were fully replaced by corsets.

Later corsets became hugely popular with men but they claimed they weren’t wearing them for aesthetic purposes but rather to soothe back pain.

Even now, corsets can be worn by both men and women for fashion and medical purposes.

As some sources claim, in recent years the term “” has also been borrowed by the fashion industry to refer to tops which mimic the look of traditional corsets without actually slimming or shaping the body.

Check out our gallery of celebrities who love wearing corsets both as and glam chic wear.

Ultimo face Melanie Brown, aka from Spice Girls, wore a sequined bright pink for Ultimo’s 10th birthday celebration on September 1, 2009. She paired the piece with black leggings and black boots looking pretty glam in the ensemble.

mel b corset ultimos 10th anniversary

looks super sexy during the photoshoot for FHM Germany September 2009 issue. The black looks like a stay while the satin black and blue top is definitely more flirty and modern.

jennifer love hewitt corset fhm germany september 2009

See more celebrities in corset…

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Bloomers in fashion???

Category: Correction underwear June 9th, 2009

bloomers

There is fashion for everything: for clothes, shoes, cars, etc. No wonder fashion also exists. Few people know how fashion developed over the years. But what is obvious is that as time passed became smaller and now it can be even described as “tiny”.

It’s probably hard to believe but some time ago people didn’t wear any at all. Women wore long shirts with nothing under them.

black bloomers

Only in the 19th century became fashionable. Moreover, at the beginning only courtesans dared to wear them. were intended for tempting men.

You will be surprised but were considered very sexy! They became the first erotic that was used as underwear. Much later descent women adopted them into their wardrobes and started enjoying the comfort gave.

sexy bloomers

The person who invented was an Italian actor who first appeared at the stage in these funny pants. A hundred years later the 1st Duke of Wellington followed the example and since that lots of men in Europe began wearing . Men wore as outwear while women hid them under their skirts.

white bloomers

Generally speaking are short pants narrowed to the knee. These were made from tlight fabric and decorated with lace and ribbons.

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