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Preview: Sonia Rykiel for H & M collection

In October we reported that iconic French designer Sonia Rykiel teamed up with H & M for a lingerie collection to be debuted December 5, 2009.
While the range hits H & M stores tomorrow, the collection was previewed earlier this week in Paris drawing a lot of attention to a spectacular fashion show.

Riding giant horses, [...]

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Preview: Sonia Rykiel for H & M collection

Category: Sexy lingerie December 4th, 2009

sonya-rykiel-for-h&m-collection-preview-in-paris-1

In October we reported that iconic French designer Sonia Rykiel teamed up with H & M for a collection to be debuted December 5, 2009.

While the range hits H & M stores tomorrow, the collection was previewed earlier this week in Paris drawing a lot of attention to a spectacular fashion show.

lily-cole-sonya-rykiel-for-h&m-collection-preview-in-paris

Riding giant horses, frolicking on silk bed linen and enjoying themselves on swings, models, among them, sported the 50s-style , racy suspenders and sexy negligees.

This is a totally modern, new kind of look, and when we started to work with Rykiel on it, we just couldn’t stop,” H&M’s creative advisor, Margareta van den Bosch said. “It’s a wonderful highlight of our main collection.”

sonya-rykiel-for-h&m-collection-preview-in-paris-2

VIDEO: Sonia Rykiel for H&M

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