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    It’s no secret that a famous and easily recognizable face is the key to a successful ad campaign. Big budget lingerie brands are eager to hire most beautiful Hollywood actors and actresses to cover their advertisement campaigns and speak on behalf of the brand. And believe me, it’s money’s worth.

    Top 8 actors turned lingerie models

    Every year Victoria’s Secret make a fabulous super-expensive bra for the Autumn Lingeire show. Last year Gisele Bundchen was honored to wear a perfect lingerie invention but this year it’s Marisa Miller who’s been chosen for the mission.

    Bra worth $3 million

    lingerie



    Constant wearing of an ill-fitting bra can cause something more than just discomfort and back and shoulder pains. If you always feel some discomfort and tightness from your bra, or notice little red marks on your skin after taking a bra off, there’s a certain problem and the least you can do to make things right is to buy a well-fitting bra and try to wear a bra as less as possible, especially do not wear a bra to bed.

    Why it’s NOT necessary to wear a bra

You say

  • New Designs Front:

    I think this is one of the best look books I have seen this season. Made me smile. :)

    Read more...
  • Womens Underwear:

    Very good post. Thanks for this.

    Read more...
  • endless boudoir:

    Fabulous! Love the vintage look on these ladies.

    Read more...
  • Endless Boudoir:

    This is lovely! Very sexy. Love how vintage and and retro these are. Great lighting to....

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  • Megan Fox:

    I don’t usually stop to write a comment, however it is hard to find good information on...

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Lace rocks: Bare Necessities Lingerie Spring 2010

It’s all about sheer fabrics and lace in Bare Necessities Spring 2010 collection.
Delicate and very feminine designs look their best when made in black lace. Revealing yet modest, these bras, panties, and garter belts seem like a perfect pick for a special occasion but can probably be worn on a daily basis if you [...]

Elle Macpherson designs lingerie for every body type

One of the first supermodels who was famously nicknamed “The Body” in her heyday now claims her lingerie line, Elle Macpherson Intimates, is aimed at suiting every body shape and type so that every woman feels comfortable and sexy in good-fitting bra and panties.
I’m conscious when I’m designing lingerie of the need to create for [...]

Britney Spears is lingerie sexy for Candie’s S/S 2010 ads

Pop princess and mother-of-two Britney Spears shows her toned body in the new series of ad campaigns for Candie’s Only at Kohl’s ads. In some of the shots for the Spring/Summer 2010 collection, Brit dons a floral bra, matching frilly panties and fuchsia peep-toe heels posing with a huge teddy bear.
The new campaign was shot [...]

Femilet Spring 2010 lookbook

Femilet is here with a new photo and lingerie masterpiece, this time for their Spring 2010 Lookbook.
While the Fall/Winter 2009-2010 collection was more about durable materials and bright colors, the Spring ‘10 line is all about femininity in its most girly way – lots of lace, sheer fabrics and really sexy designs.

The colors have become [...]

One of the biggest VS fans is…

Victoria’s Secret is a world famous lingerie brand with some big names among its true fans and regular customers.
Keeping than in mind, we thought that Victoria’s Secret models like Miranda Kerr get a lot of free stuff from the brand and actually don’t have to go shopping safe for promotional purposes, of course.
However, TMZ.com revealed [...]

Anne Hathaway covers GQ March 2010

One of the most popular actresses of the day, Anne Hathaway, who can soon be seen in Valentine’s Day and Alice In Wonderland 3D, covers GQ Magazine’s March 2010 issue wearing nothing but seductive lingerie.. and looking terrific in it!

In the cover spread Anne, 28, dons sexy black corset paired with lace panties and black [...]

First Look: Megan Fox for Emporio Armani Underwear

As we told you in October last year Megan Fox has been named the new face and body of 2010 Emporio Armani Underwear and Jeans campaigns replacing Victoria Beckham who was the brand’s muse last year.
Here are the first pics! Megan, 23, looks awesome in Armani bras and panties for the black and white shots [...]

SALE! 75% discounts at Agent Provocateur!

To help you beat the winter blues, Agent Provocateur are now offering up to 75% off selected items in their red-hot Winter Sale!
Shop from a range of beautiful lingerie, including a fantastic range of bras, or treat yourself to a classic AP corset at a stunningly low price!
Further reductions have just been [...]

Bar Refaeli is Bonita de Mas

Some more of supermodel Bar Refaeli and her Bonita de Mas photoshoot. Donning sexy lingerie pieces from the Israeli lingerie company Bar, 24, shows there’s lingerie to any taste, and any woman can look ultimately seductive in lingerie pieces.

Bonita de Mas means ‘the most beautiful’ and presents trendy, stylish yet feminine and elegant lingerie for [...]

Rosie Huntington is designer lingerie sexy in Style

Newcomer to Victoria’s Secret’s family, beauty Rosie Huntington-Whiteley covers The Sunday Times Style Magazine December 2009 issue in sexy designer lingerie.
Donning lingerie pieces from Victoria’s Secret and Miu Miu Rosie looks sexy and elegant in bra and panties sets and lace camisole.

Style mag’s cover is one of the first big covers for Huntington and she [...]

Lace rocks: Bare Necessities Lingerie Spring 2010

Category: Sexy lingerie March 4th, 2010

Bare Necessities Lingerie Spring 2010 collection - sexy red lace bra and panties set

It’s all about sheer fabrics and lace in Bare Necessities Spring 2010 collection.

Delicate and very feminine designs look their best when made in black lace. Revealing yet modest, these bras, , and belts seem like a perfect pick for a special occasion but can probably be worn on a daily basis if you feel like wearing lace every day.

Bare Necessities Lingerie Spring 2010 collection - sexy black lace set

The sassy touch to the collection is the peek-a-boo sets that definitely leave less to imagination than the rest of the range but still look pretty alluring due to bow decoration and lace fabric used.

Bare Necessities Lingerie Spring 2010 collection - black lace peek-a-boo set

Though made of very soft fabrics the bras give perfect support while range from tango to thong.

MORE

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Elle Macpherson designs lingerie for every body type

Category: Sexy lingerie February 27th, 2010

Elle Macpherson Intimates collection fits every body type

One of the first supermodels who was famously nicknamed “The Body” in her heyday now claims her line, Intimates, is aimed at suiting every body shape and type so that every woman feels comfortable and sexy in good-fitting and .

I’m conscious when I’m designing of the need to create for all different types of women, so that my designs enhance the proportions of a woman’s body,” said in her interview for Fabulous Magazine. “Most women want to make their hips look narrower and their breasts look bigger.”

All you full-busted women out there get ready to see a lot of D-G cups in the model’s latest collection, which, according to Elle, also includes a maternity line that’s “pretty, comfortable and practical.”

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Britney Spears is lingerie sexy for Candie’s S/S 2010 ads

Category: Celebrity in lingerie February 18th, 2010

SPL156893_001

Pop princess and mother-of-two Britney Spears shows her toned body in the new series of ad campaigns for Candie’s Only at Kohl’s ads. In some of the shots for the Spring/Summer 2010 collection, Brit dons a floral , matching frilly and fuchsia peep-toe heels posing with a huge teddy bear.

The new campaign was shot in late 2009 with three renowned photographers involved. The shoot was shot by Terry Richardson. The other two photographers are Annie Leibovitz, Mark Seliger

SEE BRITNEY’S FULL CANDIE’S AD CAMPAIGN HERE

After the shoot Britney said she was extremely proud to be working with such famed photographers and was sure her fans would love the new ads:

Annie, Mark and Terry are three of the biggest photographers in the world, I am honored to be working with them for my Candie’s Only at Kohl’s ads. It was an amazing shoot and I know my fans are going to love the cool images. I’m very excited to be working with Candie’s for a second season.”

The new series of ads will soon appear in fashion magazines and billboards, as well as at candies.com and kohls.com.

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Femilet Spring 2010 lookbook

Category: Sexy lingerie February 15th, 2010

femilet-spring-2010-lookbook-1

is here with a new photo and masterpiece, this time for their Spring 2010 Lookbook.

While the Fall/Winter 2009-2010 collection was more about durable materials and bright colors, the Spring ‘10 line is all about femininity in its most girly way – lots of lace, sheer fabrics and really sexy designs.

femilet-spring-2010-lookbook-2

The colors have become warmer and calmer while the cuts – more revealing and exciting.

We love lace adornment on , bras and camisoles adding style and retro chic to the looks.

femilet-spring-2010-lookbook-3

MORE

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One of the biggest VS fans is…

Category: Celebrity in lingerie February 6th, 2010

miranda-kerr-victorias-secret-shopper

Victoria’s Secret is a world famous brand with some big names among its true fans and regular customers.

Keeping than in mind, we thought that Victoria’s Secret models like get a lot of free stuff from the brand and actually don’t have to go shopping safe for promotional purposes, of course.

However, TMZ.com revealed that during her latest trip to LA’s Victoria’s Secret store Miranda spent as much as $2,500 on bras, and other items.

Valentine’s Day present for Orlando Bloom?

Regardless of the purpose, Miranda is definitely addicted to !

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Anne Hathaway covers GQ March 2010

Category: Celebrity in lingerie February 5th, 2010

anne-hathaway-corset-sexy-on-gq-march-2010-cover

One of the most popular actresses of the day, Anne Hathaway, who can soon be seen in Valentine’s Day and Alice In Wonderland 3D, covers GQ Magazine’s March 2010 issue wearing nothing but seductive .. and looking terrific in it!

anne-hathaway-retro-lingerie-sexy-in-gq-march-2010-4

In the cover spread Anne, 28, dons sexy black paired with lace and black tights, sexy retro in soft pink and absolutely gorgeous black lace and set.

anne-hathaway-lace-lingerie-sexy-in-gq-march-2010-1

We love the relax atmosphere of the shoot and the obvious chic vibe of all the photos.

Anne could make a wonderful model, like , for instance. Do you agree?

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First Look: Megan Fox for Emporio Armani Underwear

Category: Celebrity in lingerie January 13th, 2010

megan-fox-emporio-armani-underwear-ad-2

As we told you in October last year has been named the new face and body of 2010 Underwear and Jeans campaigns replacing Victoria Beckham who was the brand’s muse last year.

Here are the first pics! Megan, 23, looks awesome in Armani bras and for the black and white shots by fashion photographers Mert Alas and Marcus Piggott.

megan-fox-emporio-armani-underwear-ad-4

The new ads for Spring/Summer 2010 collection will feature on signature billboards in major cities such as New York, Los Angeles, London, Milan, Rome, Paris and Tokyo, Armani said.

Megan is young and sexy and has a lot of spirit,” Giorgio Armani added. “ Underwear and Armani Jeans are all about a youthful attitude making her the perfect choice for the collections.”

Megan Fox in Armani S/S ads + video

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SALE! 75% discounts at Agent Provocateur!

Category: Lingerie shop January 11th, 2010


Agent Provocateur January Sales - 75% OFF!

To help you beat the winter blues, Agent Provocateur are now offering up to 75% off selected items in their red-hot Winter Sale!

Shop from a range of beautiful , including a fantastic range of bras, or treat yourself to a classic AP at a stunningly low price!

Further reductions have just been launched and have added more lines, so shop now before they disappear!


http://adfarm.mediaplex.com/ad/ck/7897-66934-13459

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Bar Refaeli is Bonita de Mas

Category: Sexy lingerie January 4th, 2010

bar-refaeli-bonita-de-mas-8

Some more of supermodel and her photoshoot. Donning sexy pieces from the Israeli company Bar, 24, shows there’s to any taste, and any woman can look ultimately seductive in pieces.

bar-refaeli-bonita-de-mas-3

means ‘the most beautiful’ and presents trendy, stylish yet feminine and elegant for any woman. The company takes an individual approach to every client to meet the most exquisite expectations and demands.

bar-refaeli-bonita-de-mas-1

Learn More

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Rosie Huntington is designer lingerie sexy in Style

Category: Celebrity in lingerie December 28th, 2009

rosie-huntington-whiteley-lingerie-sexy-in-sunday-times-style-cover

Newcomer to Victoria’s Secret’s family, beauty covers The Sunday Times Style Magazine December 2009 issue in sexy designer .

Donning pieces from Victoria’s Secret and Miu Miu Rosie looks sexy and elegant in and sets and lace .

rosie-huntington-whiteley-lingerie-sexy-in-sunday-times-style-1

Style mag’s cover is one of the first big covers for Huntington and she looks sizzling!

rosie-huntington-whiteley-lingerie-sexy-in-sunday-times-style-2

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