Jean Paul Gaultier’s New Diet Coke Bottle
The irrepressible designer Jean Paul Gaultier moonlights as creative director for Diet Coke in Europe, which has just released campaign images for JPG’s third bottle design. That’s right, lingerie-inspired couture Coke bottles! This edition is called Tattoo and it channels the French designer’s fascination with body art. The new campaign is also great advertising for Gaultier’s collaboration with lingerie brand La Perla. The unidentified model is wearing the braided silk tulle waist cincher and conical bra from the Créateur range, Gaultier’s first collabo with La Perla in 2011.
Jean Paul Gaultier presented new diet Coke bottle in lingerie.
Two previous bottles called Day and Night featured Gaultier’s signature Breton sailor stripes and a black corset design, respectively.
Your best bet is probably Ebay, where an individual bottle from one of the earlier two designs can be had for about $15. Better still, go for the mint-condition gift set (above) complete with Coke glass, two bottles and a commemorative case. The price? A mere $155.