Extraordinary Lara Stone Does Calvin Klein Lingerie Campaign
She’s been the face of Calvin Klein since 2010 but with every new campaign Lara Stone looks even hotter and hotter each time causing a boost in sales of the brand’s lingerie. For Fall 2012 the Dutch beauty appears a in black-and-white shoot wearing a dark-colored simple-design bra which promises comfort and great lift to the wearer.
Lara Stone does Calvin Klein Fall 2012 Lingerie campaign
The innovative Calvin Klein’s ‘Push Positive’ bras are said to make your bosom look ample and you feel confident. According to the press-release “superior-fit bras with a unique butterfly shape created with soft-wire technology” will be good for any body type and will come in sizes 32A to 36D.
Calvin Klein’s lingerie campaign with Lara Stone will be launched in September. It will have a digital focus using YouTube and social media which will serves as a platform to promote the label’s new collection to a global audience.
Photography: Steven Klein.