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New Peaches Geldof for Miss Ultimo

Category: Celebrity in lingerie July 20th, 2009
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She’s already stricken a sexy pose in nothing but lingerie for her Miss Ultimo shoot before. This is her second ad campaign with the lingerie brand that’s targeted at younger girls.

peaches geldof new miss ultimo ad

British socialite Peaches Geldof dressed off for the second ad campaign for the popular lingerie brand.
While the first photo session was held in a cafe this new campaign features Geldof wearing sexy Miss Ultimo sets at a bowling center.
Peaches shows her 20 tattoos and looks pretty flirty and playful.

The shoot is all about 1950s sexy vibe with bright colors, stockings and shoes.

I love the stylish yet sexy 1950s feel of the whole collection,” Peaches said in the press release. “It appeals to a girl who can mix and match her underwear, to make undressing as fun as dressing. I like the different colors and styles. It’s sexy, but also kitsch and playful. Most of all, it’s comfortable and fits well.”

peaches geldof new miss ultimo ad

Miss Ultimo was created by Michelle Mone and her 16-year-old daughter Rebecca.

The first collection launched in April 2009 swept off shelves selling out in less than  four weeks.

peaches geldof new miss ultimo ad

The latest designs are priced from ?8 and come in sizes 30B to 38D for bras and 8-18 for briefs.

peaches geldof new miss ultimo ad

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